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Bringing The Swoosh Home
Recognizably Nike, Undeniably Baseball
Nemo was tasked to create a lasting logo for Nike Baseball. A mark that would embrace the heritage of the sport and the legacy of the swoosh. We began compiling hallmark images of the game and juxtaposing them with the swoosh. We ended where every game is hinged: home plate. Starting this season, the new mark will adorn gear from World Series winners to little league beginners.
